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Knockout Pillows

Non-Member Price

$175 $129

Member Price


Members save an extra $30 | Learn More

Why you'll love it:

  • Our most PLUSH pillow is lightweight and airy
  • Premium synthetic down is humane and hypoallergenic 
  • Breathable weave keeps you cool through the night
  • Clump-resistant fill brings your pillow back to life with one quick fluff
  • Side zipper allows for quick adjustments to loft
Dimensions, Materials & Care


Standard: 18" x 26"
King: 18" x 34"


Cover made from 400 thread count sateen cotton. 100% Polyester virgin fiber fill. Open zipper to remove fill and adjust the pillow loft.


Machine wash cover only in cool water with mild detergent. Tumble dry on low.

Shipping, Warranty, Returns


Ships same or next business day (unless otherwise noted)


We offer a 1-year limited warranty that covers manufacturing and workmanship defects. If you do notice anything out of the ordinary, simply reach out to us via the chat feature located in the bottom right corner of our website.


All of our products come with a 100-Night Sleep Trial, and a hassle-free return process. If our products are not meeting your expectations, chat with us online and a representative will walk you through the steps.

100-Night Sleep Trial™

All of our products come with a 100-Night Sleep Trial, and a hassle-free return process. If for any reason you are unsatisfied with your purchase – within 100 days of our order – our products may be returned for a full refund.

Pillow-Fight Club™

Pillow-Fight Club™ is our
membership club — providing you with new pillows every 12 months, as is recommended by health & sleep professionals

- Save significantly by
purchasing your GoodPillow™ via our Pillow-Fight Club™

Adjustable Comfort

Say goodbye to one-sized fits all pillows! People are shaped differently and sleep differently, so we made the Knockout adjustable to solve for figurative and literal pain points. Just add or remove fill from the pillow to create the loft that suits your needs. Keep in mind that it can take up to two weeks to acclimate to your new pillow.

Ultra-Plush Feel

100% virgin synthetic down fill is our humane and hypoallergenic alternative to down pillows. Our softest pillow, designed for those that don't need as much neck support and who like a pillow that can be used for many different sleep positions. We wrap the fill with 400 thread count Supima® cotton and added a 2" gusset – so the pillow will sleep evenly wherever you find yourself positioned throughout the night.

Trust the Experts

We’re proud to have achieved OEKO-TEX® STANDARD 100 certification, meaning that our pillow has been rigorously tested for harmful chemicals and has met the top product safety standards.

How does the Knockout® compare to hotel pillows?
That really depends on the hotel. High end hotels use down and alternative down pillows because of their comfort and ability to stuff, stack, and twist the pillow into what you like best. The Knockout uses the highest quality fibers that would exceed or at least match the comfort of the best hotel pillow you've experienced.
What is better, Alt Down or Goose Down?
I'm sure our friends the geese have some very strong feelings on this matter ... and we stand with them. Additionally, down alternative has lots of benefits over traditional goose down. Down alternative, aka synthetic down, is hypoallergenic, sleeps cooler, and is less expensive than down. Most importantly, down alternative fibers are synthetic and thus ethically manufactured with no harm to animals. Additionally, our alternative down premium fill will last just as long as goose down and therefore we highly recommend alternative down versus goose down pillows.
Will the Knockout retain its shape over time?
Due to the high density fibers filling the pillow, the down alternative should keep its shape for at least a year and likely beyond. We do recommend you fluff your pillow every week to help it maintain its shape and comfort.
Why should I join Pillow-Fight Club?
Join Pillow-Fight Club and you'll recieve 2 FRESH, new pillows every year AND you'll save an average of 21% on all our other bedding products!

Customer Reviews

Based on 71 reviews
Caryn M. (Colorado Springs, CO)
So far so good

I have spent 100s upon 100s of dollars for pillows and this is the first where I had a good night sleep the first night.

Valerie L. (Millville, NJ)
It grew on!

To be honest, the 1st night I didn't like my Knockout pillow. I think there is an anticipatory idea about how things will a fairytale. I was disappointed. But, I decided to give it a couple of weeks more.

The next night I started to notice how soft the pillow feels...but doesn't collapse to flat. There's always a few inches of a satisfying springy feeling under your head. Next, I noticed how my arm tucked under the pillow just right. The pillow isn't too wide and where the pillow contacts my shoulder. There's no ridge, no pressure (side-sleeper). I was using 2 pillows, a shredded foam pillow that was too soft with the sides of the pillow puffing up in my face...and it was hot, alternating with a one-piece foam pillow that was too hard, yet cool...this one hurt my shoulder by forming a hard ridge.
The Knockout pillow has my affections now. It's temperature neutral, soft yet supportive, squishy yet structured and allows me to sleep for longer periods. THAT, I noticed the 1st night when we weren't yet friends!
I recommend these pillows! Give them a try. I must have bought 10 different pillows over the past year, some very pricey, some cheap. I feel I finally found the right one.
Val L.

Laura B. (Southold, NY)
Cozy and Comfy

Live my new pillow!

greg v. (Jersey City, NJ)
Up for the fight

I didn’t expect to like the pillow as much as I do.I got the pillow I didn’t know I needed

Bonnie B. (West Springfield, MA)
The Absolute Best Pillow ❤️

I love these pillows ❤️ just the right balance of support vs squishiness.
You guys did exactly what you promised. You paid attention to details including the cover and the ability to adjust the amount of fill. Simply the best pillows I've ever used! It's looking like Santa will be giving pillows for Christmas this year 😊